SEGA and Crocs are teaming up again for a new Sonic the Hedgehog collection, featuring Classic Clogs for adults, kids, and toddlers, along with two Jibbitz charm packs.
SEGA, ATLUS, Rovio, and animate are launching a year-long global collaboration across more than 140 stores, with Sonic the Hedgehog kicking off the project in June 2026.
SEGA has shared updated franchise sales figures for January to March 2026, with Sonic the Hedgehog selling 990,000 units during the quarter as the company shifts focus back toward full game releases.
A Sonic fan has shown off a custom Sonic the Hedgehog 2 controller prototype that uses real-time force feedback and a small display to react to Sonic’s Spin Dash.
SEGA is lowering the priority of free-to-play development after weak FY2026 performance from new titles including Sonic Rumble Party, while moving over 100 developers toward full game projects based on mainstay IPs.
IDW will release Sonic the Hedgehog: 35th Anniversary Special #1 on July 8, bringing Sonic, Tails, Amy, and Knuckles back to the world of Classic Sonic for a new anniversary adventure.
Branch and SEGA have launched their first official gaming chair collection, featuring ergonomic Sonic, Genesis, and Dreamcast chairs with prices starting at $569.
Seitosha has opened pre-orders for Find SONIC! Sonic o Sagase!, an official Sonic the Hedgehog search-and-find book celebrating 35 years of games with illustrated Dream Zones, bonus stickers, and a Kinokuniya 100th anniversary collaboration.
Limited Run Games has shared a new look at the revised Sonic X Shadow Generations statue prototype, featuring improved sculpting, cleaner paintwork, stronger colors, and a sturdier base.
A newly surfaced Sonic the Hedgehog prototype screenshot from the August 1991 issue of Hippon Super shows an early Buzz Bomber design with visor-style eyes.
Sonic Frontiers has received a permanent price drop and updated Steam description, while a new hidden package has appeared following the recent Korean rating for Sonic Frontiers Definitive Edition.
Sonic Channel’s May wallpaper spotlights Rouge the Bat with gold-framed glasses, a custom mirror, lipstick, and a stylish setup that highlights her refined taste and mysterious agent side.
Original Sonic the Hedgehog designer Naoto Ohshima has shared a draft for SEGA’s 35th anniversary Sonic Rewind artwork, following the finished wallpaper’s release on the official Sonic account.
Regal’s Summer Movie Express returns from June 1 to August 13 with $1 family films, including Sonic the Hedgehog 2 during Week 5 and Sonic the Hedgehog 3 during Week 6.
Leblon Delienne has revealed a limited edition Sonic the Hedgehog resin sculpture, featuring a matte finish, 28 cm design, certificate of authenticity, and only 500 numbered pieces.
SEGA and Astromeda have launched a new Sonic the Hedgehog PC collection in Japan, featuring SONIC PICT desktop PCs, an 8K gaming keyboard, and glass and rubber mouse pads with official Sonic artwork.
SEGA has opened applications for the Sonic 35th Anniversary Official Fan Meeting Tour in Tokyo, with Kazuyuki Hoshino and Tomoya Ohtani set to appear at the free June 21 event.
A limited-time Sonic the Hedgehog Pop-Up Shop is coming to Champ de Herbe Atre Ueno from May 9 to June 3, featuring character goods, Wa Sonic merchandise, and an exclusive sticker bonus.
Sonic Rumble Party’s new Sonic Adventure Event begins May 5, bringing themed rewards, a Premium Pass with Tikal and Birdy, and a new Chaos skin in the Red Star Ring Shop.
SEGA has shared newly revealed Sonic Adventure concept artwork from its archives, offering a rare look at early ideas for Windy Valley, Mystic Ruins, Red Mountain, Final Egg, Amy Rose, and more.
The LEGO Group and SEGA have revealed the LEGO SEGA Genesis Console set, a 479-piece retro gaming build launching June 1 with Genesis and Mega Drive display options, detachable controllers, and Sonic the Hedgehog details.
Two new LEGO Sonic the Hedgehog sets are scheduled for August 1, 2026, featuring Tails’ Tornado-1 and Shadow’s Mech vs. G.U.N. Trooper.
Sonic fans have two free IDW releases to look out for this year, with DC x Sonic the Hedgehog #1 available for Free Comic Book Day 2026 and Sonic the Hedgehog #1 offered as part of Comics Giveaway Day 2026.
DC x Sonic the Hedgehog: The Metal Legion #1 launches on May 6, 2026, bringing Sonic, the Justice League, and mysterious mechanical rings together in the next chapter of the DC and SEGA crossover.
Sonic Channel’s April 2026 commemorative illustration celebrates the 31st anniversary of Knuckles’ Chaotix with a retro-styled Vector the Crocodile.
Captain Majima joins Sonic Racing: CrossWorlds as a free DLC racer, with the Goromaru vehicle, Like a Dragon music tracks, a limited-time Festival event, new trailer, and Steam Free Weekend details.
SEGA has renewed the Sonic Forces trademark in both the United States and Japan, sparking fresh speculation over whether the 2017 game, its branding, or the wider Sonic Forces name could be set for a return.
SEGA has announced a new Sonic the Hedgehog collaboration with Paris Saint-Germain’s immersive ICI C’EST PARIS La Maison Tokyo pop-up in Shibuya, featuring meet-and-greets, game demos, exclusive freebies, and a SEGA STORE TOKYO tie-in campaign.
The creative team behind Sonic the Hedgehog x Godzilla has shared new details on the upcoming IDW crossover, explaining how Sonic, Eggman, Mothra, Mechagodzilla, and more were brought together for the five-issue event.
Sonic Channel has released its May 2026 SONICPICT calendar, spotlighting Rouge the Bat in a glamorous high-stakes poker scene set in the VIP area of Casino Park.
SEGA is bringing Sonic the Hedgehog to McLaren Racing Live Miami from April 29 to May 3 with interactive activities, mascot appearances, exclusive merchandise, and a new Sonic Rumble Party collaboration.
Sonic Rumble Party has launched its Half Anniversary Twitch Drops campaign and a new Community Challenge, giving players the chance to unlock exclusive Infinite-themed rewards for a limited time.
The latest TailsTube episode features Tails and Cream the Rabbit discussing Chao, including a new official mention of Chao Gardens.
IDW has unveiled the first seven preview pages of Sonic x Godzilla #1, confirming early appearances from Mothra and Mechagodzilla while teasing Shadow the Hedgehog’s role in issue #2.
A fan developer has decompiled Sonic R from scratch on macOS, with plans to bring the Saturn racer to Dreamcast and possibly add online play.
Sonic Rumble Party has released a new Spotlight presentation previewing its Half-Anniversary plans, including the Wasteland Event, shop additions, returning Shadow content, and the ongoing Sonic and the Secret Rings event.
