Sega is restructuring its approach by focusing on Sonic the Hedgehog, Persona, and Like a Dragon, reducing the number of new game releases while expanding investments in its most successful franchises.
Today, during the fourth annual Sonic Central virtual event, SEGA revealed a slew of announcements for upcoming titles including SONIC X SHADOW GENERATIONS, Sonic Rumble, Sonic Dream Team, as well as details on…
Burger King has announced that starting June 27th, Sonic the Hedgehog exclusive toys will be available with every Burger King Jr. Meal at every Burger King in Brazil. There are…
Thanks to a list found on the United States Copyright Office, we now know that the Sonic the Hedgehog movie universe will be able to take inspiration from or make…
From April 2nd to April 7th, 2024, the "Be happy! Romero Britto Japan Exhibition" is being held at Isetan Shinjuku Store in Tokyo. This art exhibition features over 100 new…
McDonald's has launched a new Sonic the Hedgehog promotion across Europe, offering Sonic-themed Happy Meal toys! These toys were recently leaked on the Greek Happy Meal website and have been…
The official SEGA Japanese social media accounts have announced a unique piece of merchandise: a recreation of one of the company's most iconic claw machines (known as UFO Catchers in…
Monogram International has released a Sonic the Hedgehog bank, just in time to start saving up for your holiday shopping! The bank, which doubles as a collectible figure, measures 7.4…
Netflix and SEGA have released our first look at Sonic Prime season 3! The trailer premiered during Netflix's "DROP 01" digital live event, showcasing previews and premieres of upcoming animated…
The official Sonic the Hedgehog website has recently been updated with a new section dedicated to the animated shorts that have been released over the years to promote games like…
Gaming peripherals brand, PDP, has announced its collaboration with multiple IP partners including, Sega of America, Inc. and Nintendo, for a range of novel accessories for the Nintendo Switch and…
Have you ever wanted to take Sonic on a drive through grassy fields? Well, now you can! With the new Classic Sonic Dashboard Dancer, available on BoxLunch Gifts, the figure…
Game Informer has revealed that they will be extensively covering the upcoming Sonic Superstars, Sonic's latest classic style game featuring the returning and familiar cast of Sonic, Tails, Amy ,…
Revealed during this year's San Diego Comic-Con, LEGO is releasing Sonic and Tails BrickHeadz on September 1st, 2023. Despite a release date being available on the LEGO website, pre-orders are…
New FigPins featuring Sonic and Shadow have made their way to the Claire's website, offering a stylish way to showcase your love for the iconic hedgehogs, priced at $9.99 each.…
The Sonic the Hedgehog social media accounts have just posted the opening animation for the upcoming Sonic Superstars! While the animation was already leaked during Summer Games Fest, this is…
Sonic Speed Café, is going to have a grand opening celebration from July 19th, to July 23rd to kick off this year's San Diego Comic-Con, with guest appearances, Sonic games,…
In a recent interview with Famitsu, SEGA President and COO Yukio Sugino shared the company's enthusiasm for revisiting and revitalizing old SEGA franchises, with a particular focus on Sonic the…
Sonic the Hedgehog is returning for a new line of BE@RBRICK figures in the upcoming 46th series. The figure is one of 21 random blind bag collectible figures that go…
Calling all football and Sonic fans! Phenom Elite, an American football sportswear manufacturer, has just launched an exciting collaboration with Sonic the Hedgehog. Introducing their new line of cleats, gloves,…
Get ready to add some Sonic style to your gaming setup with the new line of Sonic the Hedgehog themed Nintendo Switch accessories from Power-A. This gaming accessories manufacturer is…
HORI, a Japanese company founded in 1969 that manufactures and sells licensed video game peripherals, such as controllers and arcade sticks, has announced a compact version of their Sonic the…
During this year's Sand Diego Comic-Con, Moose Toys will be releasing an exclusive variant of their stretchy Sonic the Hedgehog Goo-Jit-Zu lineup of toys. The toy comes in a Sonic…
The first official pictures of JAKKS Pacific's upcoming 4" Wave 14 figures have recently leaked, giving us a sneak peek at two highly anticipated additions to the collection that leaked…
Get ready, Freedom Fighters! The beloved DiC animated series Sonic the Hedgehog, also known as Sonic SatAM, is making its long-awaited return on DVD with a new box set from…
In a recent development, Yuji Naka, renowned as the co-creator of Sonic the Hedgehog, NiGHTS into Dreams, and his contributions to Phantasy Star, has received a suspended prison sentence of…
The official Sonic Superstars website has been updated with new character bios and artwork of Sonic, Amy, Tails, Knuckles, Trip, Fang and Eggman! Check them out below! The fastest thing…
Get ready to bring the excitement of Sonic Adventure 2 into your collection with this incredible S-FIRE action figure. Sega's hobby brand has meticulously crafted dynamic figures of the iconic…
The Sonic Symphony World Tour has announced new dates and locations for 2023 and beyond! Starting September 16th, 2023 at Barbican Hall in London, Sonic Symphony aims to celebrate the…
During this year's Sonic Central event, a new trailer was shown off for the upcoming second season of Sonic Prime! The trailer shows Sonic and Shadow working together in order…
The second free update for Sonic Frontiers is out now, and with it, comes all whole slew of new content and the grand return of the spin dash, just in…
The highlight of Sonic's birthday party this year is Sonic's Birthday Live! As a token of appreciation for always celebrating with us, Sonic will be delivering an energetic performance on…
A new Sonic Prime poster has seemingly leaked on the Chinese video sharing website, bilibili, the poster features all the main cast from the show and the ominous Dr. Eggmen…
The Oosaki Headquarters of Sega and Sonic Team has recently undergone a big glowup. The official Japanese SEGA Twitter account shared images of their newly renovated conference rooms, which are…
Sonic Channel have posted on their Korean Instagram account, the second picture in a series titled "Imagine - Sonic traveling to Asia". Check out the translation of the caption and…
Phantasy Star Online 2 is a popular MMORPG developed by Sega which usually hosts yearly events with the company's own mascot in celebration of his birthday, with this year being…
