The International Olympic Committee and SEGA have launched the first Sonic x Olympic merchandise collection, featuring Sonic, Tails, Knuckles, Amy, and Shadow in designs inspired by Olympic sports and the “Let’s Move” initiative.
SEGA has released “Speed Is My Life,” a new Sonic the Hedgehog 35th anniversary song performed by Nathan Sharp, with music by Jun Senoue, lyrics and vocal arrangement by Tee Lopes, and arrangement by Jun Senoue and Takahiro Kai.
Jersey Jack Pinball and SEGA have fully revealed Sonic the Hedgehog Pinball, featuring three editions, seven stages, music and visuals from across the series, a 27-inch HD display, Bluetooth audio, boss battles, Chaos Emeralds, and prices starting at $9,999.
Sonic Frontiers Definitive Edition is now available for pre-order at Best Buy for Nintendo Switch 2, with the listing confirming The Final Horizon, previous content updates, bonus items, a mini soundtrack, and a digital artbook.
Sonic Frontiers director Morio Kishimoto has drawn attention after liking a fan post asking him to show support if he was against generative AI being used in Sonic games.
Japan’s official Sonic YouTube channel has released a new Sonic the Hedgehog 35th birthday brand video, highlighting Sonic’s spirit of moving forward, facing uncertainty, and choosing to start running.
IDW Publishing is bringing Sonic the Hedgehog into its IDW Goes Dark celebration this October with a horror-themed Sonic the Hedgehog #91 variant cover by Yamila Kareh.
