Home of Sonic News › Forums › Sonic News Discussions › Discuss: SEGA Launches New Plush Lines Featuring Sonic and Yakuza Characters as Part of Transmedia Strategy This topic has 0 replies, 1 voice, and was last updated 1 week, 4 days ago by AdmiralJuicy. Viewing 0 reply threads Author Posts April 11, 2026 at 6:37 am #54117 Reply AdmiralJuicyKeymaster Discuss this Sonic City article here. Article: https://sonic-city.net/2025/07/02/sega-launches-new-plush-lines-featuring-sonic-and-yakuza-characters-as-part-of-transmedia-strategy/ SEGA’s transmedia expansion continues with the debut of SEGA Cooro and SEGA LABBIES, two original plush toy lines starring Sonic the Hedgehog and Yakuza characters. Author Posts Viewing 0 reply threads Reply To: Discuss: SEGA Launches New Plush Lines Featuring Sonic and Yakuza Characters as Part of Transmedia Strategy Your information: Name (required): Mail (will not be published) (required): Website: Cancel Submit