Olympics

Sonic x Olympic Merchandise Collection Launches for Olympic Day and Sonic’s 35th Anniversary
Sonic x Olympic Merchandise Collection Launches for Olympic Day and Sonic’s 35th Anniversary

Sonic x Olympic Merchandise Collection Launches for Olympic Day and Sonic’s 35th Anniversary

The International Olympic Committee and SEGA have launched the first Sonic x Olympic merchandise collection, featuring Sonic, Tails, Knuckles, Amy, and Shadow in designs inspired by Olympic sports and the “Let’s Move” initiative.

Continue ReadingSonic x Olympic Merchandise Collection Launches for Olympic Day and Sonic’s 35th Anniversary
New Mario & Sonic at the Olympic Games Unlikely as SEGA’s IOC Deal Focuses on Merchandise
New Mario & Sonic at the Olympic Games Unlikely as SEGA’s IOC Deal Focuses on Merchandise

New Mario & Sonic at the Olympic Games Unlikely as SEGA’s IOC Deal Focuses on Merchandise

Producer Lee Cocker says SEGA’s new partnership with the International Olympic Committee centers on merchandise, not a new Mario & Sonic at the Olympic Games entry.

Continue ReadingNew Mario & Sonic at the Olympic Games Unlikely as SEGA’s IOC Deal Focuses on Merchandise
SEGA and the International Olympic Committee Announce Multi-Year Partnership Celebrating Sonic and the Olympic Brand
SEGA and the International Olympic Committee Announce Multi-Year Partnership Celebrating Sonic and the Olympic Brand

SEGA and the International Olympic Committee Announce Multi-Year Partnership Celebrating Sonic and the Olympic Brand

SEGA and the International Olympic Committee have announced a new multi-year partnership uniting Sonic the Hedgehog with the Olympic brand in the “Five Rings” collaboration, celebrating speed, sportsmanship, and global unity.

Continue ReadingSEGA and the International Olympic Committee Announce Multi-Year Partnership Celebrating Sonic and the Olympic Brand