SEGA has officially launched the Sign Up for a SEGA Account Campaign, giving fans an extra reason to join the SEGA Account ecosystem. By registering a SEGA Account, players can receive a special Game Gear Buddy in Sonic Rumble while unlocking access to exclusive perks, updates, and rewards across SEGA and ATLUS titles.
A SEGA Account connects players to the latest information on upcoming games, events, and campaigns while also providing in-game bonuses and cross-platform services.
The campaign runs from the end of maintenance on November 5, 2025, until July 31, 2026, at 2:59 PM (UTC). Players who register during this period will receive a gift code redeemable in Sonic Rumble, unlocking the “Game Gear” Buddy, a nostalgic callback to SEGA’s classic handheld system.
To claim the reward, fans can sign up for a SEGA Account through the official SEGA Account page, obtain their gift code from the SEGA Account Campaign site, and redeem it via the Sonic Rumble menu by selecting “Redeem Gift Code” on the official website.
For the PC version, players can log in to the game, go to Home Screen → Settings → Gift Codes, and enter their reward code to claim the Game Gear Buddy.
The campaign is part of SEGA’s wider initiative to connect players across its global ecosystem, providing unified access to rewards, news, and community content across multiple games.
Stay tuned to Sonic City for more news and updates on SEGA campaigns and Sonic Rumble content.
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