ASUS Japan has revealed a new collaboration with SEGA for Sonic Racing: CrossWorlds, bringing the ASUS and ROG logos into the game as part of its machine customization system. Players will be able to decorate both the front and rear of their vehicles with these iconic tech brand emblems when the game launches on September 25, 2025.
The inclusion of ASUS and ROG is part of the wider lineup of 16 brand partnerships recently announced for CrossWorlds, featuring customization stickers from companies spanning technology, lifestyle, and entertainment. This collaboration underscores the game’s extensive personalization system, giving fans even more ways to make their racers stand out on the track.
Beyond in-game content, ASUS will showcase Sonic Racing: CrossWorlds at the ASUS ROG booth during Tokyo Game Show 2025. Attendees can try hands-on demos of the game running on the latest ROG Xbox Ally portable gaming device and the new ASUS Gaming V16 V3607 laptop series, both being showcased in Japan for the first time at the event.
Sonic Racing: CrossWorlds launches September 25, 2025 for PlayStation 5, PlayStation 4, Xbox Series X|S, Xbox One, and Nintendo Switch, with the PC version arriving a day later in Japan on September 26 via Steam and the Epic Games Store.
Stay tuned to Sonic City for more Sonic Racing: CrossWorlds News and Updates.
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